The profits of hacienda agriculture were enjoyed by the few elite, while the vast majority of the population, the peasantry, faced even greater economic strain. He witnessed his community undergo rapid socioeconomic transformation. During Malverde’s youth, railroads arrived in Sinaloa bringing large-scale hacienda agriculture. While he is more commonly known as as el narcosantón to outsiders, to his hundreds of thousands of devotees he is el ángel de los pobres, the angel of the poor.Īccording to legend, Jesús Malverde was born Jesús Juárez Mazo on December 24, 1870, just outside Culiacán, the state capital of Sinaloa. Absent from these representations are Malverde’s appeal to the poor, the sick, construction workers, and migrants. In fiction and news media, Jesús Malverde is often depicted as simply the patron saint of drug traffickers, or el narcosantón. Others might have tried the Mexican beer named in his honor. In an episode entitled “Negro y Azul,” a DEA agent who keeps a Malverde bust on his desk to “help him know his enemy” refers to him as the patron saint of drug dealers. Some readers might have seen Jesús Malverde in AMC’s Breaking Bad.
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